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The one destination offering seamless access to the world’s most coveted hotels.

Every idea starts with a problem. Ours was simple: Luxury Hotels are complicated to select and book.


Noble is an invite-only travel brand focused on the top luxury hotels in the world. We build products that make travel-planning and hotel-booking frictionless for our high-end members and will soon launch our personalization-driven iOS application to book the world's most incredible hotels.


We launched the Certificate program to provide our members access to incredible offers and planning flexibility at some of our favorite Luxury Hotels in anticipation of our app launch. The Certificates, which come with preferred value, are entirely flexible with a minimum of 3-years validity and don't require travel dates; perfect for the current situation.

Fixing the option overwhelm

Paris has up to 178 five-star hotels, according to TripAdvisor and Which one to choose? Five-star has lost its meaning - the modern luxury traveler cares beyond the metrics and far into the intangibles.

Noble partners with exceptional Hotels worth staying and at which are leading in their respective markets. We don’t limit ourselves to a specific category like many do; we include the grande dames, the luxury brands, and the best boutique Hotels. We ultimately care about the quality of the experience, and that has not categorization.


We are nostalgic about the time when the luxury Hotelier was on the first name with the guest and knew your likes and dislikes in detail. Now, due to mass distribution models, a guest has become a mere number. We are dedicated to bringing back the art of hospitality by leveraging technology and the personal touch to make your experience like the one of a frequent return guest on every stay, even the first.